Why it is important?

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Website support is a complex concept comprising specific components.


We start with analysing the business task of your website. It is important to understand which specific benefits the website should bring you: informing consumers about your products or services, fostering final sales, providing for desired image positioning, etc.

Further, we analyse current situation, i.e. how your website is performing the task and what is lacking for effective returns.
Based on the above we come to a conclusion, whether the desired results can be achieved using the existing website, or maybe its upgrade is required or a new website should be created after all. If a new website is to be developed, it is essential to choose the optimal platform. This is a strategic decision determining the future of your web resource.

The next step is to determine specific tools for implementation of the tasks set such as the kind of search engine optimization required for the website, its functional elements, content, web design, periodicity of regular updates, etc.


After the strategy and specific tools for achieving the desired results have been determined, we estimate the volume of effort and costs for the job.

Clearly, the price for support and development of the website owned by a B2B products wholesale manufacturer will be lower than that for a national retail network portal support and development.

Upon agreeing the budget, we proceed to direct execution of work along with ensuring required flexibility, compliance with customer-set deadlines, etc.

During the website servicing process one responsible person maintains contact with the customer and remains always available in case any urgent needs arise. The work itself is performed by different subject matter specialists such as administrator, copywriter, designer, translator, etc.


Basic and complete package

The cost of website support covers only the types of work really required. Nothing extra.

The basic service package includes:

  • technical support (hosting, security, elimination of faults);
  • regular updates (new pages, writing news);
  • SEO for Google, Yandex (content, titles, SEO-articles);
  • proofreading;
  • reporting.

The advanced service package may also include:

  • promotion and advertising in search engines;
  • copywriting and web design;
  • online payment support;
  • SMM promotion in social networks;
  • translations.


During the website servicing process the customer is provided with regular reports on the work performed, Google Analytics website traffic statistics, positions in responses to queries by search engines, etc.

Copyright to all materials created during website support remains with the customer.

Please study detailed information as to service reliability and contact us for a free of charge consultation as to potential options of your website comprehensive support.


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Result-oriented performance

The cost of InSite services is determined by two key factors – customer task and scope of effort required to achieve the desired result.
You can save your time and money exactly due to your website competent management. Upon reviewing the situation we will offer you the best solution balanced by "your costs/your profits" criteria. The general pattern of work is quite simple: we get to understand your business – to determine the proper solution – to effectively implement it. This is exactly how InSite works.